Apple’s new iPhone lineup launching in fall 2027 shall be known as the “iPhone 20” fashions, somewhat than the “iPhone 19,” in response to analysis agency Omdia.
Talking at a convention in Seoul (by way of ETNews), Omdia chief researcher Heo Moo-yeol corroborated rumors that Apple plans to delay the launch of its commonplace iPhone to the primary half of the yr and offered some extra readability on what to anticipate till late 2027.
Within the first half of 2027, Apple will launch the “iPhone 18e” and “iPhone 18”. * Then, within the second half of the yr, Apple will launch a next-generation iPhone Air, “iPhone 20 Professional”, “iPhone 20 Professional Max” and the second-generation iPhone foldable.
The change is claimed to be a part of a broader try and redefine the iPhone naming system and revitalize the product lineup across the gadget’s twentieth anniversary. There’s a robust argument that Apple will skip the “iPhone 19” nomenclature. For the iPhone’s tenth anniversary in 2017, Apple skipped the “iPhone 9” and easily launched the iPhone
Apple’s plan to delay the launch of its commonplace mannequin to the primary half of the yr to launch alongside a brand new “e” mannequin is now broadly reported. Omdia says that beginning subsequent yr, Apple expects diminished demand as a result of change, with no “iPhone 18” launching in 2026, and can briefly cut back iPhone panel orders by 20 million models consequently. In the long run, that is anticipated to be offset by shipments of foldable iPhones.
In August, ETNews reported that Apple has knowledgeable a few of its suppliers that the iPhone 18 won’t be a part of the autumn 2026 iPhone lineup. As a substitute, the corporate will solely introduce higher-end fashions within the second half of subsequent yr.
Each The data and Apple provide chain analyst Ming-Chi Kuo reported in Could that Apple was contemplating transferring to a semi-annual schedule to assist maintain gross sales all through the calendar yr. By launching new units in each halves of the yr, Apple may keep away from the sample of concentrated gross sales that sometimes peaks within the fourth quarter after September’s occasions and reap the benefits of intervals that traditionally see weaker client demand. The iPhone 17 lineup is believed to be the final to comply with Apple’s conventional launch construction.
*Omdia initially calls this early 2027 mannequin the “iPhone 20,” however that is doubtless an error and refers back to the iPhone 18, as its report later implies. The usual iPhone 20 will doubtless launch within the first half of 2028.
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